Become a Maitre Buveurs

Enjoy the advantages reserved for a community of beer trippers

Become a Master Drinker and stay connected to the Boréale world.

Finally a program that really rewards its members

A program dedicated to beer lovers and the world of Boréale!

Being part of the Master Drinkers community comes with a lot of benefits!

In addition to receiving exclusive content reserved for members of the program, you will be entitled to several privileges throughout the year.

Be the first to test the new Épisode beers and our pilot projects

The Maitres Buveurs will have access to our new beers even before the start of distribution. You can pick up cans or growlers directly at the Relais Boréale.

Encourage and learn more about the world of beer and the producers of its ingredients

Each month, you will receive articles on different topics in the brewing world, exclusive information about our brewery and our new Episodes.

Receive a Boréale gift on your birthday

On your birthday, you can pick up a collection glass reserved for Maitres Buveurs at the Relais Boréale.

Join a community of beer enthusiasts through private events

The Maitres Buveurs will be invited to various private events at the Relais Boréale and at our brasserie.

Le plaisir de la bière prend tout
son sens en le partageant

Header brasserie

Close to its values, close to the heart of brewers

Boréale has put the very first red beer on the market in Quebec in 1988. Since then, Boréale has made it its mission to continue to innovate and offer new beers to its community. Staying true to its heritage, each beer is brewed in a natural and authentic way.

Come see us at Relais Boréale


875, boulevard Michèle Bohec
Blainville, QC
J7C 5J6

Maîtres Buveurs Community

Join the Maîtres Buveurs Community.

When you register, you’ll receive:

  • Exclusive content on the Boréale universe
  • A first look at our upcoming creations
  • Invitations to private events
  • Other members-only goodies

Ready to join? Just answer a few small questions so we can get to know you.

Step 1/2

Personal information

FYI, we ask for your date of birth so that we can send you a surprise on your birthday ;)


Step 2/2

Your Maîtres Buveurs profile

Are you more hazy IPA or thirsty beer? Anyway, we want to know what’s your favorite kind of beer!




Do you have the legal age of 18 to enter the Boreal world?